"Applifier helps game and app publishers of all sizes grow their applications through cross promotion. Over 800 awesome apps trust us to promote their application to over 150 million monthly active users on Facebook, Open Web and Mobile."
Company background
Applifier is a Finland-based application cross-promotion company that began as a social game developer company called Everyplay, a feature they still offer today. Originally launched in April of 2010, Applifier has grown to be become the largest (and first) cross promotion network on Facebook and is a leader in cross promotion for independent developers.
Three main offerings
Cross-promotion
The Applifier Cross-promotion bar is a bar that is embedded into another game to direct users to your game at no cost. Click here for a live demo. The Cross-promotion bar can be used on Facebook, across the web, and on mobile games. Cross-promotion also offers In-App Discovery to enhance the attention grabbing power for users who are about to leave their game.
The Applifier Cross-promotion bar is a bar that is embedded into another game to direct users to your game at no cost. Click here for a live demo. The Cross-promotion bar can be used on Facebook, across the web, and on mobile games. Cross-promotion also offers In-App Discovery to enhance the attention grabbing power for users who are about to leave their game.
Everyplay
Everyplay allows game players to record great moments from the game and share them with friends and followers. Everyplay is the instant replay of the mobile gaming world. Record, Replay, and Share on any social network, it's as easy as that! The goal of Everyplay is to create a gaming community where everyone can share their great moments from their favorite game. Everyplay works on all iDevices and gaming consoles and is available free for gamers and developers.
Everyplay allows game players to record great moments from the game and share them with friends and followers. Everyplay is the instant replay of the mobile gaming world. Record, Replay, and Share on any social network, it's as easy as that! The goal of Everyplay is to create a gaming community where everyone can share their great moments from their favorite game. Everyplay works on all iDevices and gaming consoles and is available free for gamers and developers.
GameAds
GameAds allows advertisements to occur while the game is playing. The ad usually offers a reward for interaction as well, this is called an "opt-in" incentive. GameAds lets you acquire new quality users, only making you pay if that new user installs your game.
GameAds has what they like to call "the winning formula":
Target qualified players + engage before install = Users with high retention and ARPU (average revenue per user)
The main goal of GameAds is to generate revenue using a seamless advertising experience. If you have an ad that your audience will love, you will have a great user experience that will make your target customer opt-in and in turn generate revenue for your app. GameAds is supported on any game engine with real-time reporting on CPMs (clicks per thousand impressions).
GameAds allows advertisements to occur while the game is playing. The ad usually offers a reward for interaction as well, this is called an "opt-in" incentive. GameAds lets you acquire new quality users, only making you pay if that new user installs your game.
GameAds has what they like to call "the winning formula":
Target qualified players + engage before install = Users with high retention and ARPU (average revenue per user)
The main goal of GameAds is to generate revenue using a seamless advertising experience. If you have an ad that your audience will love, you will have a great user experience that will make your target customer opt-in and in turn generate revenue for your app. GameAds is supported on any game engine with real-time reporting on CPMs (clicks per thousand impressions).
More features
Laura's Perspective:
While not being a gamer myself, either on Facebook or my mobile device, I can see the effectiveness of Applifier for a competing game or for trying to get in touch with a certain user audience. I like the fact that Applifier works to create a gaming community through cross-promotion, Everyplay, and GameAds.
While not being a gamer myself, either on Facebook or my mobile device, I can see the effectiveness of Applifier for a competing game or for trying to get in touch with a certain user audience. I like the fact that Applifier works to create a gaming community through cross-promotion, Everyplay, and GameAds.